Sunday, December 21, 2025

Hallmark Store in Upstate NY

Hallmark at South Edmonton Common.
Hallmark Store in Edmonton, ALB, Prairie Canada
Rowanlovescars, CC BY-SA 4.0, via Wikimedia Commons

 It's that time of year again when people buy cards, and Hallmark lead the way. CNY, the Capital Region, Finger Lakes, WNY, Southern Tier, North Country, Hudson and Mohawk Valleys have all had the Hallmark store over the decades, but the stores themselves have been handed their cards. Only the one in Destiny USA is left in Syracuse today. Changing consumer needs and the economy has closed what have been mainly franchises. Some I can remember near home anyway, others I have to dig up. The company are based over by Taylor and Travis (send them a card for the wedding), and even don't get me started on those TV films, mind! Here's where the cards were sold. Only a few I know are other things today.


Syracuse (Lyncourt) - Shop City Plaza, was likely in mini-mall; demolished by mid-'90s

deWitt - NY 5, Shoppingtown Mall, The Gift Horse; closed by 2010s

Liverpool - W Taft Rd, Tracys Gift Shop, Wegmans Plaza; now Upstate Nails Spa

Westvale - NY 5, Westvale Plaza; Annies Hallmark Shop; now iSmash

Clay - NY 31 & 481, Great Northern Mall, Matthews Gift Shop; closed by 2010s

Syracuse (downtown) - S Salina St?; closed decades ago

Syracuse (north side) - Destiny USA (formerly Carousel Center), Matthews Gift Shop, closed and replaced by current store down the hall (Christmas Treasures)

Cortland - N Main St; Jodis Hallmark

New Hartford (1) - Genesee St, Tracys Hallmark Shop, New Hartford Shopping Ctr

New Hartford (2) - NY 5 & 5A, Sangertown Square, Matthews Gift Shop

Rome - E Chestnut St w/Hummels Office Plus

Watertown - NY 3, Salmon Run Mall, Matthews Gift Shop

Ithaca - NY 13, 34 & 96; Tracys Gift Shop

Johnson City - NY 201 & Harry L Dr, Oakdale Commons

Kingston - US 9W, Tracys Gift Shop

Rotterdam - Altamont Ave, Tracys Gift Shop

Schenectady - NY 337, Viaport, Matthews Gift Shop

Delmar - NY 443, Delaware Plaza, Hallmark Gold Crown

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